In the face of an extraordinary economic climate and mounting losses, General Motors announced additional cuts in production and white color jobs.
What does this have to do with higher education? In addition to suspending their 401(k) match for employees, tuition reimbursement will be halted at the first of the year for new participants. With the likelihood of increased taxes and a prolonged recession, this may become a national trend that will have negative consequences for professional and continuing education units, many who rely on corporate tuition programs to support degree program enrollment.
With states that already can't pay for themselves, a new level of fiscal discipline is required among our nation's colleges and universities. The 'build it and they will come enrollment philosophy' - supported by a blank check from the government and families - is no longer viable.
There is no better time than now to rethink your enrollment strategy.
